Concept of an advertising campaign and a series of key visuals for Forex Club
The picture is funny, the situation is terrible
People often become hostages of their financial situation. Mortgage and loan debts make it impossible for them to enjoy life to the full. These situations in the style of humorous cartoons are reflected in a series of visuals, united by the common idea «You could fly to Mallorca, but not this is all».
Chained to a car loan, imprisoned in a house with a mortgage, hiding from collectors, characters are designed to take thoughts even those who have never come across such situations. Vivid and memorable visuals easily catch the eye and grab attention.
Services
Creative
Design
Advertising campaigns
Key visuals
Illustrations
Copywriting
Key visual
Date
September, 2021
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